Used to be, people would partner up – for the weekend, for six months, for a coupla years even. But you kinda sorta knew it wouldn’t be lasting forever. I mean, who in the US gets married straight out of college these days? Ok, fine, there are exceptions, usually relegated to geo regions like Texas (sorry Gemma) and the slightly more religiously inclined among us, but now, 4+ years after graduation, the landscape’s starting to change.
At dinner the other night, a friend lamented the fact that everyone around her seems to be ‘partnering up.’ That wouldn’t be a problem in and of itself, I countered. Everyone’s always been partnering up; now, however, they are taking it one step farther and partnering off. As in out of the game completely – at least until the first round of divorces kicks off when we hit our early thirties. Or should I say until the cheating that leads to the divorces gets a-going?
My younger brother’s still in college and recently referred to a female friend’s boyfriend as a ‘temporary obstacle,’ a ‘bump in the road.’ It’s a wonderfully optimistic perspective – one that he can still afford to have. It gets a little stickier later on – think Scarlett Johansson inĀ He’s Just Not That Into You. She gets involved with very hot but married Bradley Cooper because friend Drew Barrymore convinces her (over a manicure) that he might be the one. And if he is, of course he’ll leave his wife for voluptuous Scarlett (is that butt padding, or what?) He doesn’t end up leaving his wife, at least not voluntarily. He wants to have his cake and eat his girlfriend too.
Truth is, none of the above matters. Today, the key to both partnering up and partnering off is the strength of your online dating profile. Which means the real money isn’t in winning the rather random husband lottery, but in writing an algorithm that takes the qualities someone’s looking for in a mate and spits out an internet profile perfectly suited to catch that special someone’s eye.
It’s the era of the edge. Just as a resume’s no longer sufficient (you need a blog to give you an edge), you can’t just be fabulous, you need an online profile (be it on match, jdate or shaadi.com) to prove it.